When I started my photography training in a classroom we used film and chemical darkrooms. We used to step into a pitch back room to roll out negatives onto a reel. Then proceeded to submerge them in chemicals to develop, stop and wash them. Next we moved onto the enlarger to make prints. These days it can be done digitally with SD cards, Picasa and PhotoShop. But learning to use your software is just as important as the "old school" ways. Capturing the image is the first part of photography. The later parts are just as crucial. Manipulation in a darkroom, or digital darkroom, will change your outcome. Here is an example I did working with musician Joel Port. A variant of this was ultimately used in a full promotion swing we did. Creating this provided a visual with much more impact than the original and fit the bill perfectly.
Thursday, August 27, 2009
Get into your flowers. Choose an extreme perspective or a macro focal point. Find lighting that creates vibrant color. Don't stand 8 feet away, use a flash and take a snapshot like it' a group of co-workers next to the new office furniture. GET INTO IT. Let it be real and in your face.
Posted by Jason Sparks at 11:45 AM
Wednesday, August 26, 2009
Tuesday, August 25, 2009
There are more styles of fashion photography than you can shake a stick at. The key to nearly all of them is having a model with confidence. The comfort level in front of the lens is as important as the comfort level behind the view finder. This was a hard cold morning as I recall and Jimmy James was feeling rough. But he performed so well.
Posted by Jason Sparks at 8:16 PM